Top McCain aide assumes day-to-day control
Steve Schmidt, a veteran of President Bush's re-election and a member of the Arizona senator's inner circle, will oversee daily political, strategy, coalitions, scheduling and communications efforts from the campaign's northern Virginia headquarters.
The campaign's estimated 300-person staff will report to Schmidt, who will report to campaign manager Rick Davis.
Davis will continue to focus on long-term planning, the vice presidential search, fundraising and the national convention but Schmidt's added responsibilities mean the campaign manager's load now will be somewhat lighter. Davis took the reins of the campaign almost exactly a year ago amid a major staff shake-up and has been the subject of Democratic criticism for his past lobbying work.
He told the staff of Schmidt's expanded role at a Wednesday meeting at headquarters, saying that Schmidt would have "full operational control" of the campaign's daily activities.
Other changes and additions are expected.
Republican officials with knowledge of the plans said Schmidt likely will shift the political operations into a more traditional structure, including the hiring of a single political director and a single field director who will have authority over those divisions. The campaign has been criticized for its nontraditional, decentralized structure that broke the country into 11 regions with a campaign manager for each.
Charlie Black, a senior adviser, characterized Schmidt's larger role as a typical expansion for a growing campaign.
"The deeper you get into a presidential campaign, the more tasks there are to do and the more work there is to do," Black said. "Rick asked Steve to take on more responsibility, and he did and everybody's happy."
Since McCain wrapped up the nomination in March, Republican insiders have expressed concerns privately that the stripped-down campaign of the primary season was not adequately transformed into a general election operation able to take on Democratic Sen. Barack Obama.
Even though he clinched his party's nomination three months before the Democrat did, McCain lags Obama in fundraising, organizational structure, and polls. Critics have panned his sub-par speeches, said he lacks a cohesive message and questioned his travel itinerary. For example, he is in Colombia and Mexico this week while Obama is spending the Independence Day week traveling to battleground states and traditional Republican strongholds talking about patriotism, faith and values.
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What a disaster the McCain campain is going to be. We nominated...
Mitt--we hardly knew ye | July 2, 2008 at 11:10 p.m.
to the Geriatric club......LOL!!
Welcome.... | July 2, 2008 at 6:47 p.m.
McCain's campaign is in trouble because it is John McCain running...
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